The repo's PRD is Atomic_Shelf_Website_Relaunch_PRD.md, and it tracks its own status in Section 48, "Immediate Implementation Order." Here's where it stands:

Done (Steps 1–5, all dated 2026-09-22):

1. ✅ Commercial truth frozen — commercial-truth.json has all six plans priced out
2. ✅ Service map frozen — service-map.json maps all 12 services to the system stages
3. 🟡 Proof audit compiled but not closed — every stat is flagged needs_verification, and there are two unresolved calls: which disclaimer language is true, and the "2,400 downloads" figure looks copy-pasted from a plan boundary rather than a real number
4. ✅ Guarantee finalized — atomic-shelf-commitment-terms.md drafted, still needs a legal pass
5. ✅ Data model built — site-data-model.json assembles everything into one structured layer

Next up: Step 6 — Build the Design System (Phase 2 in the PRD's phase breakdown). It's unstarted — I checked the repo and there's no tokens file, CSS system, or component library anywhere yet. The good news is the spec itself is already fully written in Section 50 of the PRD (colour system, typography, spacing/grid, component specs, motion rules), so this step is about implementing that spec, not designing from scratch.

The PRD gives you a ready-made exit checklist for this (Section 50.11) in three buckets:

• Foundations — colour tokens, both typefaces licensed/tested, type scale, spacing scale, grid tested at 320/375/768/1280px, motion tokens
• Components — nav, buttons (all states), hero, proof strip, stage card, service card, pricing card + commitment selector, audience selector, case study card, standalone CTA, FAQ accordion, guarantee block, 90-day timeline, footer
• Visual review + handoff — dark/light contrast pass, real book covers (not placeholders), mobile-first review, WCAG AA contrast checks, reduced-motion testing, then export tokens + document component states

Worth flagging: the PRD explicitly says "Only after the content model is stable" for Step 6 — and Step 3's verification gap is what's keeping the content model from being fully stable. It probably doesn't block starting the design system (tokens/typography/components don't depend on which proof numbers are true), but it will block Phase 3 (homepage build) if the proof strip numbers are still unresolved by then. Worth deciding whether to run Step 6 and the proof verification in parallel rather than sequentially.